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Harley Langdale, Jr. College of Business Administration

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Harley Langdale, Jr. College of Business Administration

BACHELOR, TRADITIONAL

  • Accounting

    BBA

    Accounting is the language of business and essential to understanding and navigating U.S. and multinational business environments.  Accounting summarizes, analyzes and reports financial transactions.  The financial reporting communicates the company’s operations, financial position and cash flows (via audited financial statements) to external users/stakeholders (investors, government, lenders, etc.).  In contrast, managerial reporting is used within the business organization (management and cost accounting) to make informed operational decisions.  The majors develop communication, problem-solving and interpersonal skills.  Students work with technology, receive a broad business foundation, and an intensive education in the accounting discipline.  The curriculum prepares students for the CPA license and other accounting certifications (e.g., CMA, CIA, etc.).

    Careers

    • Banks/financial institutions
    • Corporations
    • Government
    • Healthcare organizations
    • Manufacturing companies
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  • Applied Economics

    BBA

    Economists conduct research, collect and analyze economic data, monitor and write about trends in the economy and predict future trends. They study the production and distribution of goods, resources and services within society. The economics major at Ï㽶ÊÓƵ¹ÙÍø prepares students for a variety of careers in government and in the private sector. Economics majors may also choose to pursue graduate studies in areas such as law, business, urban planning, journalism and more.

    Careers

    • Business Forecaster
    • Business Journalist
    • Commodities Analyst
    • Commodities Trader
    • Credit Analyst
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  • Finance

    BBA

    The field of finance focuses on how businesses, organizations, government entities and individuals raise, spend and invest capital and examines the way in which financial markets function. Finance majors at Ï㽶ÊÓƵ¹ÙÍø take a variety of specialized courses and acquire the skills necessary to become financial decision makers and to efficiently and effectively obtain and manage capital.

    Careers

    • Actuary
    • Bank Manager
    • Bond Broker
    • Chief Financial Officer
    • Credit Analyst
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  • Management

    BBA

    The field of management involves overseeing people, businesses and organizations with the goal of ensuring that resources are used properly and efficiently. Managers work in a variety of fields including retail, industry, hospitality, production, human resources and more and are essential figures in the success of these organizations. Many managers go on to successfully open and operate their own businesses.

    Careers

    • Branch Manager
    • Business Analyst
    • Compensation Manager
    • Consultant
    • Distribution Manager
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  • Marketing

    BBA

    Marketing professionals are responsible for promoting products and services, while keeping in mind the needs and desires of their customers. All types of organizations need to market themselves and their products and services, and as a result, opportunities abound for marketing majors. Students in the Ï㽶ÊÓƵ¹ÙÍø marketing program develop a number of skills and become experts in the areas of problem solving, planning and forecasting, research and analysis, and persuasion. Marketing majors also hone their people skills and become effective communicators.

    Careers

    • Account Manager
    • Advertising Account Executive
    • Advertising Sales Representative
    • Brand Manager
    • Circulation Manager
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